My consultancy work focuses on two principal areas - BUSINESS DEVELOPMENT and CROSS CULTURAL skills training (Should you be interested in my Cross-Cultural skills training please visit PRA-Crosscultural.com). Both deal with relationship building, the foundation stone of all business.

Both areas have been passions of mine for many years. My clients are law firms and other professionals in the UK, the US, Austria, France, Poland, Lithuania, Belgium and Italy. I also advise major international corporations. I have always worked in an international environment and have been a law firm Partner since 1980.

In the case of professional firms, I help both the firm and its individual members in demystifying Business Development. I provide strategic advice and training in the essential skills to sell more effectively and deepen client relationships. I do not subscribe to the view that in the 21st Century these are "soft" skills. They are integral to generating revenue.

For my law firm clients and other professions, my differentiator compared to some other "consultants” is that I have over 30 years experience as a law firm partner and have therefore a deep understanding of the professional services industry.

I work with senior management so as to understand fully the culture of my clients. My advice and the training and mentoring I undertake is always bespoke. My style of working is both informal and interactive. In all my work, my objective is to share my own experience, to teach best practice and above all to inspire.

  • "Having enjoyed his thinking at a two day residential event, I booked him as a keynote speaker and he didn’t disappoint – event feedback from our guests was extremely positive."

    Ross Prince
  • We have now added a recurring BD seminar for partners, co-designed with and facilitated by Peter, to our catalogue of programmes. His conferences are insightful and enjoyable, leaving participants motivated and inspired, with clear, memorable messages.

    Tyra Malzy, Head of Mazars University.

  • Peter Alfandary ran and moderated our recent partner Retreat in Zurich. His contribution to the event was invaluable.

    Marco Rizzi

  • Peter has the credibility and anecdotes from many years of legal practice, the ability to structure and deliver his sessions in an engaging, enthusiastic and interactive manner.

    Matthew Gorman

  • "Fun but makes you think, topic is more important than people realize."

    CLE Fair London 2010

  • "The feedback from last night has been tremendous."

    Chris Hill

  • “'Master Class on Business Development' generated the marketing ideas that we expect to implement effectively in the future."

    Rolandas Valiunas

  • "I would have no hesitation in recommending Peter and using him again."

    Horst Ebhardt

  • "What you taught us can never be appreciated enough."

    Tomasz Wardynski

  • “By far one of the most useful and  enjoyable seminars on business development we have ever hosted”

    Dimitris Zepos